Build Buyer Personas for Better Marketing Strategy

by Chris Kelley
on October 08, 2024

Knowing your customer is not just a part of business—it's an essential part of your successful marketing strategy. For marketing directors, detailed buyer personas can guide every marketing decision, ...

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We write what we know — the full scope of marketing. The articles on the Heinzeroth Marketing Blog are authored by our marketing pros who share their first-hand experience and expertise in everything from graphic design to product packaging, digital advertising to brand strategy, and beyond. We believe it's helpful information you can put to use.

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